Understandably, if you read our press release, or even glance at the title of the conference, you imagine the European Wine Blogger Conference is exclusively for wine bloggers. But allow me to make this absolutely clear, it’s NOT.

The EWBC is for anyone interested in learning more about the future of wine, social media and blogging, or who would like to network and brainstorm with a large group of wine bloggers.

Why would we push such a message? Simple, if we restrict ourselves exclusively to wine bloggers, we block out all of the creative and innovative juice streaming in from other fields. We lose the rich experience of a chef who’s found incredible ways to promote their cookbooks online, or a programmer who might be able to see and craft the ultimate wine blog tool we’ve all been waiting for. Wouldn’t you want their creative genius with us? I know we do!

Wine is enjoyed by everyone (or it should be), so everyone can add to the online discussion about wine and help build “The Social Wine Brand”.

If there is a field you would like represented outside of wine, let us know or invite your contacts. As we’ve preached many times over, this conference is about you. (Flickr photo by Robert McIntosh)