After last year, we realized that the EWBC conference has incredible potential to help out the wine world in various ways. While many of us are very well versed in social media and blogging, there are several others who have yet to fully understand its value. These people tend to be the producers we write about as bloggers, and when they don’t understand the medium, it makes it hard for any of us to succeed in communicating or learning from each other.
Consequently, this year, we intend to change this dynamic. For the first time, and hopefully not the last, we are going to offer a small group of Friday workshops for wine producers who want to learn more about blogging, bloggers and social media. In this way, we hope to provide wine producers who are looking for new ways to brand themselves, with the basic tools they need to take the first steps.
This year’s sessions will be limited to 50 producers and will cost 150 euros per individual. For regional governments who want to offer discounts to their producers please contact us for details. We will be providing lunch and 3 sessions in which we discuss blogging and social tasting note sites/communities.
In addition, we will also be conducting an “action session” where you will be given a “quick start guide” on how to enter the online world effectively. Lunch is included in an informal setting to allow for dialog and reflection. Over the next few months, we’ll be fleshing out the workshops, giving you more specific information on what material will be covered. Of course, if you as a producer have any specific questions, or subjects that you would like covered, please don’t hesitate to voice your thoughts in the comments below.
Cheers,
Ryan Opaz
Presenters:
Ryan Opaz – Founder of www.Catavino.net and www.Wineblogger.info, Ryan has been traveling and writing about Spanish and Portuguese wines for 5 years. He has spoken at the London Wine Fair, Wine Pleasures Tourism Workshops, FITUR, and will be speaking at the WineFuture Conference in Rioja this November.
Andre Riberinho – Andre is a co-founder of online social wine service Adegga.com. He’s a software engineer with more than 10 years of experience on the Internet. He has spoken in such places as the London Wine Fair and the Reboot Conference and is an organizer of the 300-person SHiFT conference in Lisbon. As an entrepreneur Andre as also invented the AVIN, an ISBN-like unique code for wine that has been then developed by Adegga.
Workshops:
10:00 -10:30 – Web 2.0 – Self-publishing today
10:30 -11:30 – Wineries Blogging – Ryan Opaz www.catavino.net
11:30 -12:30 – Wine Bloggers – How to interact – Andre Riberinho www.adegga.com
12:30 -12:45 – Coffee Break
12:45 -13:30 – Building a blog and using it – Ryan and Andre
Cost: 150 euros/per person
Attendees: 50 participant limit
USB Gift for Participants:
- links to all presentations
- links to all websites mentioned
- free premium account on Adegga (1yr)
- Special Price for Workshop and EWBC registration: 300 euros (normal price:345)
This event is still looking for sponsors. If you are someone who wants to show support for online development in the wine world please consider helping us to make this the best workshop it can be. Send us an email at: contact@catavino.net or call us +34 656 433 063